Getting Started with Amazon: How to Start Selling on Amazon Marketplace

Blog Getting Started with Amazon: How to Start Selling on Amazon Marketplace
15th September, 2021

The moment read the Amazon blog but don't get the meaning of special words. Yet, you stay dedicated and keep reading, but shortly you know that the energy was effortless.
Newbie to an amazon? We will try to save you from that situation and guide you through the fundamentals. 

How to Register on Amazon?

Amazon offers sellers two selling plans. Before registering, choose one of them.

  • Individual- Sells less than 40 products a month and does not need advanced tools or features.
  • Professional- Sells more than 40 products monthly and accesses the full package of Amazon selling features.

You will need the following documentation to become a seller on Amazon:

  • ID Card
  • Tax Information
  • Bank Account and Bank Routing Number
  • Credit Card
  • Phone Number

How much does it cost to sell on amazon?

It depends on the plan you choose

  • Individual selling plan implies paying $0.99 per sold item
  • The professional selling plan costs $39.99 per month, and you don't pay amazon for sold products

Important first steps when starting selling on amazon

Create a Business Plan

Selling on Amazon is not something that you decide and start overnight. It requires the same approach as an ordinary business.
Create a Plan that will include

  • Business Mission
  • Marketing Plan
  • Financial Plan
  • Market Analysis Competitive Analysis

Find Your Niche

Sometimes people are stuck in a situation where they could not start doing something due to a shortage of niche ideas. A solid market niche helps ensure that customers address your business instead of going to the competitors.

Be sure to

  • Check Amazon Bestsellers
  • Explore Communities on Social Media
  • Conduct Keyword Research
  • Explore related suggestions on Google

How can I sell individual items on Amazon?

Selling individual items on Amazon is a fairly straightforward process. You will need to open an account and follow the steps to begin selling your individual items.

Amazon's list of selling criteria includes the following:

  • Must be an individual or an Amazon seller with a professional seller account.
  • You must have at least one item in your Amazon catalog.
  • You must have a shipping address

Get to know Seller Central Better

Seller Central feels the pulse of your business on amazon and gives you various opportunities.

Adding Products

You can list products, manage inventory, and create detail pages on Seller central. Here is everything that you will need for content creation.

Building Personal Brand on Amazon

You can never lose the personal touch of your brand on Seller Center. You will find everything about the brand registry and enhanced brand content. You will be able to create product pages that will improve your brand capital.

Shipping Options

You will get all the necessary information about shipping conditions. You can take a free trial of the Seller Fulfilled Prime Program and see how it works for you.

Advertise Products

You will understand how advertisement works following sponsored products. Then you can master sponsored product campaigns.


Selling and promotions go hand in hand. Promotions are a great support to boost your revenue, and you will manage them on Amazon Central.

Inventory Management

The platform delivers an inventory page to view, search, and update the inventory.

Monitoring Feedback and Performance

You can monitor the performance on the "Account Health page." It helps you observe your seller account’s performance targets and policies required to sell on Amazon. 

What are the Factors that Influence the Order of Products?


If you put a price higher than the competition, the product will end up in lower positions. Amazon will derive your conversion rate according to pricing. That's how it works. 

Query Relevance

Amazon orders your product on relevant search results. How can you hint at an algorithm? Assist it with the proper title, keywords, and descriptions.

Quality of Image

The clearer an image is, the brighter your selling future looks.

Customer Reviews

Amazon favors products with a 4+ rating and ranks them higher than others. People are more likely to stick with them rather than continue the search for 2+ rates.

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